19th & 20th November 2025 in Hamburg

Stefan Oswald

Stefan Oswald

Stefan Oswald

Negotiation Advisory Group

Stefan Oswald has more than a decade of professional experience as a game theorist, negotiation expert and consultant and has worked in the global procurement environment for companies such as Daimler AG, Philips N.V. and Eisenmann. As founder and managing director of the Negotiation Advisory Group, he advises top companies on the procurement and sales side in their most difficult negotiations and is considered one of the top luminaries in game-theoretical negotiation. Stefan is convinced, "Right now is the best time to consistently push through demands like price increases in negotiations."

Represented in the following tracks at the Sales Summit:

  • 2022 MASTERCLASSES: Promising tips from Purchasing for the Sales Department


Stefan Oswald and many more register for the Sales Summit now!