08:30	Admission The doors open at 08:30 am - so you can start networking over your first coffee or find yourself a good seat.
09:15	MAIN STAGE:   Opening Event opening and welcome from organizers. Helena Baras Sales Summit Selina Meyer Sales Summit
09:30	MAIN STAGE: Presentation Increasing customer loyalty through digitalisation of sales Nowadays, our customers are predominantly digital and have clear expectations derived from their private shopping experiences. Digital offers must be relevant, intuitive and consistent. By consistently digitising the customer interface and using behavioural data, a personalised shopping experience can be designed that leads to increased customer loyalty. Heiko Landsberg Festo Moderation: Inken März Sales Summit Moderation
10:00	MAIN STAGE: Presentation Coffee break
10:00	MASTERCLASSES: Presentation ServiceOcean Masterclass Dr. Alexander Schagen ServiceOcean Moderation: Steffi Landerer Sales Summit Moderation
10:15	MASTERCLASSES: Presentation This far, but no further: How to overcome the status quo in sales The status quo is comfortable, it's familiar, predictable and easy. But what has got you this far will not necessarily get you anywhere. Sales and enablement strategies must evolve, or you will be left behind. Far too many companies are still following rigid B2B sales tactics with outdated marketing materials and not adapting conversations to the individual needs of their customers. How can you overcome this status quo and enable your salespeople to reach their sales targets this year? In this masterclass, Antoine Richert, Senior Solutions Engineer at Showpad, will provide insights on the following topics: - The sales challenges you face. - Why modern customers are dissatisfied with rigid sales tactics and content - How the right content, training and data enable sales teams to perform at their best Antoine Richert Showpad Moderation: Steffi Landerer Sales Summit Moderation
10:30	MAIN STAGE: Presentation Learning from the market leader: this is how Salesforce sales work Did you know that salespeople spend only 28% of their work week selling? Much of their time is spent on routine tasks - like deal management and data entry. But is that really productive? No. That's why it's even more important to eliminate unnecessary tasks from the to-do list so that more time can be invested in closing deals. It also seems that a multitude of tools often cause problems in this regard. Salesforce's secret recipe for a strong performance and efficiency culture in sales can be broken down quite simply. Three pillars form the basis: people, processes, data and tools. Join the keynote to learn more about how Salesforce makes sales work and how people rely on their in-house CRM system. Leonie Reinicke Salesforce Moderation: Inken März Sales Summit Moderation
10:30	MASTERCLASSES: Presentation From days to minutes: How Von Poll Immobilien optimised lead response time and increased closing rates Deniz Bergmann FUERSTVONMARTIN Frank Welsch-Lehmann Taipan Consulting Moderation: Steffi Landerer Sales Summit Moderation
11:00	MAIN STAGE: Panel discussion The link between marketing and sales What does it take for successful collaboration between marketing and sales, and what are the challenges? Nina Michahelles Google Lars C. Arnold Kontist Maximilian Steinhart Karlsruher SC Falko Richtberg Nestlé Waters Martin Friedrich Sandoz Moderation: Ina Börner NO DIRTY TALK
11:00	MASTERCLASSES: Presentation Salesforce Masterclass Nora Nollen-Reitsma Salesforce Moderation: Steffi Landerer Sales Summit Moderation
11:30	MASTERCLASSES: Presentation The perfect contract Dr. Oliver Mäschle Negotiation Advisory Group Moderation: Steffi Landerer Sales Summit Moderation
11:45	MAIN STAGE: Panel discussion Sales leader panel Sales managers from leading companies discuss the current sales perspectives and challenges in their respective industries. Sophia Krekel StepStone Christopher Schröder Wärtsilä Voyage Alexander Huber Siemens Daniel Bode eBay Kleinanzeigen Björn Espe fino Fabian Roemer WorkMotion Moderation: Yurda Burghardt Negotiation Advisory Group
11:45	MASTERCLASSES: Presentation Outreach Masterclass Moderation: Steffi Landerer Sales Summit Moderation
12:00	MASTERCLASSES: Presentation New Work requires New Learning AND New Technology: How using adaptive learning technology can help you to ensure the sales competencies of the entire team are sustainable - and demonstrably increase sales success How can the use of artificial intelligence today help you achieve higher sales results, ensure rapid onboarding of new sales reps, and ensure that every employee gains the sales skills they need? In this masterclass, you will gain insights into how artificial intelligence can support, implement learning in the "flow of work" already today and secure the human capital of your sales team. The proof of action competencies through comprehensive analytics, employee motivation and engagement as well as sustainability are central aspects of the presentation. Andreas Kambach Area9 Lyceum Moderation: Steffi Landerer Sales Summit Moderation
12:30	Presentation Lunch break
13:30	MAIN STAGE:   Sales Summit Startup Awards Here you can see innovative startups presenting their clever new solutions in accounting. The best three will receive a Sales Summit Startup Award – you decide! Sascha Korts saleshand Dominik Witt PHAINA Lukas Snizek QuickSpeech Dr. Patrick Oehler Retorio Moderation: Inken März Sales Summit Moderation
13:30	MASTERCLASSES: Presentation Don't just talk, do it: How a customer experience strategy can also improve your sales. How is a customer relationship actually built? Simply by using the best software available? Certainly not. It's true that the potential of digital tools to improve your customers' experience, and thus your sales results improve. But the reality is crystal clear: if the corresponding processes are not being lived, your sales strategy will fail. So the slogan is: sort out what you really need. And then bring the horsepower on the road. In this presentation, I'll show you how to separate wheat from chaff, turn babbling into action, and put the customer at the center of your sales efforts. Thilo Kerner Sybit Moderation: Steffi Landerer Sales Summit Moderation
14:00	MASTERCLASSES: Presentation Increasing sales through data. How to use analytics successfully in sales. Did you know that according to a 2021 study by Korn Ferry, only 25% of sales organisations achieved sales forecast accuracy above 75%? And did you know that according to a 2022 study by McKinsey, companies that were data-driven were able to achieve growth far above the market average and an EBITDA increase of 15-25%? We will show you how you, as a sales leader, can empower your sales teams with targeted analytics and actionable insights across the sales cycle, forecast revenue better, and control your pipeline like never before. Fully integrated with Salesforce Sales Cloud. Nikolas Makris Salesforce Moderation: Steffi Landerer Sales Summit Moderation
14:30	MAIN STAGE: Presentation Don’t do Sales Training - unless you have a holistic approach to Sales Training and Development Gain valuable insights into how you can increase your success and reduce attrition of your top sales reps. Björn Röhlich Kühne+Nagel Moderation: Inken März Sales Summit Moderation
14:30	MASTERCLASSES: Presentation The robots take over: Digital job processing of tomorrow "Learn how you too can process your incoming customer orders and enquiries fully digitally tomorrow. With the latest RPA and AI technology. Supported by intelligent assistants. Efficient, error-free and even fully automated. Make confident decisions with a 360-degree view. Increase your efficiency by up to 50 %. Gain time for the essentials! Improve the customer experience of your customers. With AFI Order, one of the many solutions from AFI Solutions, the leading solution provider for the digitalisation and optimisation of document processes around SAP, you can do the same. Thomas Rundel AFI Solutions Moderation: Steffi Landerer Sales Summit Moderation
14:45	MASTERCLASSES: Presentation Allego Masterclass Moderation: Steffi Landerer Sales Summit Moderation
15:00	MAIN STAGE: Presentation A truffle pig for distribution TÜV Rheinland has developed an innovative sales intelligence / automation model (potential map) for German B2B sales in order to increase the number of hits and generate more turnover. Frank Mager reports on how he approaches this topic for his sales team and what results he has already achieved with automated potential analysis in sales. - How to implement Automated Smart Data Potential Analysis. - Why Artificial Intelligence (AI) is an innovation and growth driver in the entire value chain. - Which is the most important KPI to manage your sales success. Frank Mager TÜV Rheinland Group Moderation: Inken März Sales Summit Moderation
15:15	MASTERCLASSES:   Coffee break
15:30	MAIN STAGE: Presentation Coffee break
16:00	MAIN STAGE: Presentation Transformation total: How do you manage to shift all analog B2B customers to a digital SaaS pricing model within one year? The transformation of ARGUS DATA INISIGHTS includes the change from a piece-based business model to a SaaS flat pricing as well as the change from an analog to a digital product experience - all at the same time! This involves the conversion of more than 4,000 B2B customer contracts to a new commercial SaaS pricing model within one year. This gives rise to 3 questions: How do you align your sales organization with this ambitious goal? How do you upsell on the sales side and prevent churn at the same time? What marketing and sales automation measures can be used to achieve this goal? Oliver Spring ARGUS DATA INSIGHTS Moderation: Inken März Sales Summit Moderation
16:30	MAIN STAGE: Panel discussion War for Talent Sales teams will continue to grow strongly in 2023 and struggle to attract new employees. Numerous approaches and procedures are trying to support managers in this: Employer branding, tools or external service providers. What are the successes and no-gos in sales recruiting? Daniela Bojahr Sdui Andreas Partz Taxfix Tim Kartali IONOS Marc Alexander Backhaus Workday Moderation: Dr. Jens Hutzschenreuter Digital Business Group
16:30	MASTERCLASSES: Presentation Masterclass Katharina Stapel Stapelfux Moderation: Steffi Landerer Sales Summit Moderation
16:45	MASTERCLASSES: Presentation Masterclass Christopher Held WinSales Consulting Moderation: Steffi Landerer Sales Summit Moderation
17:15	MAIN STAGE: Presentation In preparationNot perfect but better - The interaction of sales and sustainability at FC St. Pauli The sustainability transformation is on the rise. What does sustainability mean in sales, what challenges does it bring, and how does it change the relationship with the customer? Martin Geisthardt FC St. Pauli
17:45	MAIN STAGE:   Main Stage Speaker Award Ceremony The top three speakers from our Main Stage will be honored. You decide which speakers you found particularly inspiring, charismatic and innovative. Voting will take place using our app. Access is via your ticket code. Moderation: Inken März Sales Summit Moderation
17:45	MASTERCLASSES:   Masterclass Speaker Award Ceremony The top three speakers from our Masterclass will be honored. You decide which speakers you found particularly inspiring, charismatic and innovative. Voting will take place using our app. Access is via your ticket code. Moderation: Steffi Landerer Sales Summit Moderation
18:00	For all participants: Networking event, drinks & music

09:00	Admission The doors open at 09:00 am - so you can start networking over your first coffee or find yourself a good seat.
09:50	MAIN STAGE:   Opening Opening of the event and welcome by the organizers. Helena Baras Sales Summit Selina Meyer Sales Summit
10:00	MAIN STAGE: Presentation "New Sales" - What could that be? Digitalisation empowers the customer, enables different marketing, improves logistics - the simple things can be done without sales, the rest requires better advice. Department stores, pharmacies and banks are closing. Whose turn is it to be overrun by change? Where can we save ourselves? Thinking about "new sales". Prof. Dr. Gunter Dueck   Moderation: Inken März Sales Summit Moderation
10:15	MASTERCLASSES: Presentation Emotions versus contract Negotiation Advisory Group Yurda Burghardt Negotiation Advisory Group Moderation: Steffi Landerer Sales Summit Moderation
10:30	MASTERCLASSES: Presentation Seismic Masterclass Moderation: Steffi Landerer Sales Summit Moderation
11:00	MAIN STAGE: Panel discussion How is the working world in sales changing? What will the sales teams of the future look like? What are the new challenges and what is needed for continued successful collaboration? Viktoria Tovstenko Vodafone Lars Rohde Deutsche Telekom Patricia Schwan POLYAS Patrick Weindok HeyJobs Sebastian Trampenau Jodel Markus Nagorsen Faktor X Moderation: Ina Börner NO DIRTY TALK
11:00	MASTERCLASSES: Presentation Win and support customers with Zoho CRM In this session, you'll learn how to effectively use Zoho CRM for new customer acquisition and customer support These special highlights await you: • Creating Systems with Zoho CRM Digitize, optimize and automate (standards, blueprints, workflows, dashboards) • Generating and qualifying leads with Zoho CRM How to successfully generate leads and qualify them professionally • Successful selling with Zoho CRM How to effectively manage sales opportunities and sell effectively • Delighting customers with Zoho CRM Recommendations and tips on how to delight and serve customers, Get references, generate referrals and get repeat business. Thomas Stahl Icos business communications Moderation: Steffi Landerer Sales Summit Moderation
11:30	MASTERCLASSES: Presentation Predictive Sales in B2B Thomas Grimm SUXXEED Moderation: Steffi Landerer Sales Summit Moderation
11:45	MAIN STAGE: Presentation Keynote Olimpia Hordynski Women in Sales Network
11:45	MASTERCLASSES: Presentation Kola-boration? How fritz-kola digitizes the sales team. Together, we face volatility and rapid development of the market. With this approach, IT and sales have moved closely together at fritz and have prepared themselves for the future with the right methods and tools. Lars Schlatermund fritz-kulturgüter Tim Tetens fritz-kulturgüter Moderation: Steffi Landerer Sales Summit Moderation
12:00	MAIN STAGE:   State of the European Sales Tech Space 2023 Sales tools support various processes in sales. The session takes a look at the sales tech landscape in 2023 and highlights trends and developments, especially in Europe. Dr. Jens Hutzschenreuter Digital Business Group Moderation: Inken März Sales Summit Moderation
12:30	Lunch break
13:30	MAIN STAGE: Presentation Telesales 2.0 - recipe for success for the development of a new B2B sales channel, or: "anonymous call centre was yesterday". Jascha Ahmadi Philips Moderation: Inken März Sales Summit Moderation
14:00	MAIN STAGE: Panel discussion Digitalization in sales How is digitalization changing the sales business? Which tools and software solutions are being used and what do new successful processes in sales look like? Oxana Grama MOBKOI Martin Gutschmidt CASAFARI Paul Dumitrescu MEWA Textil-Management Florian Wehmann Vodafone DE Andreas Mertes myneva Deutschland Christian Presinger Kyocera Unimerco Fastening
14:45	MAIN STAGE: Presentation Keynote Moderation: Inken März Sales Summit Moderation
15:15	Coffee break
15:30	MAIN STAGE: Panel discussion How much customer proximity does modern B2B sales need? Can video calls replace phone calls or face-to-face meetings? Leading sales managers discuss their experiences and strategies. Tim Jost VfL Bochum 1848 Benjamin Bodden Fujitsu Jens Thomas Chargecloud Robin Engelbrecht Telefónica Business Sales Matthias Budel BauWatch
16:15	MAIN STAGE:   Main Stage Speaker Awards Ceremony The top three speakers from our Main Stage will be honored. You decide which speakers you found particularly inspiring, charismatic and innovative. Voting will take place using our app. Access is via your ticket code. Moderation: Inken März Sales Summit Moderation
16:15	MASTERCLASSES:   Masterclass Speaker Award Ceremony The top three speakers from our Masterclass will be honored. You decide which speakers you found particularly inspiring, charismatic and innovative. Voting will take place using our app. Access is via your ticket code. Moderation: Steffi Landerer Sales Summit Moderation
16:30	For all visitors: Networking, drinks & music
20:00	End of Sales Summit 2023