Lasse Thiemann
Newroom Media
Lasse Thiemann is Managing Director of Newroom Media GmbH. Since 2016, he and a team of around 60 employees in Cologne and Osnabrück have been developing digital solutions for the point of sale and supporting the global transformation of sales and retail processes, including for Mercedes-Benz Group AG. Holding a Master of Science in Business Administration with a focus on business model transformation and innovation, he places strong emphasis on closely linking strategy with technical implementation.